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Discover How To Earn From Search Engine Ranks
by
Jimmy Cox
Nicolas Darvas Trading
I got a little bit frustrated after attending a number of different workshops on marketing. I'd learnt all of these different skills and I hadn't quite broken through. We had a little bit of success with the Metastock Programming Study Guide, an information product I had created, and a few different courses. At the end of going to all of these different workshops and things like that, I had over 550 domain names that I'd registered in a whole lot of different niches and optimize for search engine ranks, everything from ballet dancing all the way up to ice skating. You name it, I was in every niche that you could think about.
We took these public domain works, books that had fallen out of copyright and started putting up all of these sites with all this different content. My idea was let's throw up as much against the wall as we can, we'll see what sticks and then we'll hone in on that. There was something to that being said but I wasn't giving my mind space to move because I had too many things going on even after I became an internet entrepreneur.
Sometimes what you'll find, is how important focus is. The focus, getting focus is what is going to give you that real breakthrough.
I looked across all of the different businesses that we had and I thought, what is the common element that is making the successful ones successful? I had thrown a lot up against the wall. Then I thought, well, why is that one working, why is that one working? The key for me as an internet marketing consultant as well was traffic. It comes down to this idea of you can have a great product, but now you need to get it in front of the eyes. If you've got the great product, you get it in front of the eyes, that's the magic formula.
So then I started to think about, how can I develop these strategies as low cost as possible and the most effective as possible, the best return on my investment and start applying it to the core businesses that I wanted to have work? We tested a whole lot, I started off with search engine ranking optimization.
There are a whole lot of other traffic strategies that we've now meshed into it. I went after SEO first because, something like Pay Per Click and running Google AdWords, there is a cost associated with that. For someone who is just getting started, SEO can look attractive because there it's free traffic, it's organic traffic. But there is still time and effort to build that up and you still need to get articles written and there is still investment that goes into it. So regardless of what traffic strategy you go after, there will be a cost that you have to pay for that.
So we developed this method we called The SEO Method. By the way, we have an SEO Method 2.0 review that you can see. It was a step by step approach to top the search engine ranks, the way that we built things and started getting them to dominate on the search engine. We were in a really competitive space. We were in the stock market niche which is one of the most competitive spaces that you can be in. Financial services, things like credit cards, mortgages, they're up there. If you can make it work there, you can make it work anywhere.
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Article submitted Tuesday, January 03, 2012 & read 4 times.
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